Technical Error: The Big Problems That Can Sink Tech Companies

Written by Chloe Harwood

Tech companies seem to pop up every minute. Some commentators say the sector is overstuffed with businesses that can’t possibly survive long-term. If you want your tech company to be here for the foreseeable future, you’re going to have to avoid the things that cause such companies to sink pretty rapidly. It’s a ruthless terrain out there, and your company will be gone in a flash if you’re not careful. Read on to learn more right now.

Not Getting the Basic Things Right

It’s sometimes the most basic and simple things that end up tripping up new tech companies. If you don’t have the right internal IT setup to handle your needs, you’ll fail. To avoid that, visit And if you don’t have the team of people in place, the business will not be equipped to deal with the challenges heading its way. There are a million other basic things you need to get right. Financing is another of these things. If you don’t have the money to get the business started in the right way, it might sink before it finds success.

Having a Business Based on an Unoriginal Idea

The original premise and idea behind your tech company is really important. You need to be saying and offering something new, something people haven’t seen before. Repetition and unoriginality is one of the biggest problems in the tech industry right now. This is to do with the fact that the industry is so full of small businesses trying to make it big. But you can’t just take an old idea, repackage it and expect it to sell and do well. There has to be a reason for people to take interest in it. If you don’t have that, you don’t have anything at all.

Being Too Marginal

Being too niche and too marginal can also hamper your business in the long-term. People want to see something new, but it also has to be identifiable and usable in some way. If people don’t feel like they have any grasp of what your business is trying to offer, they simply won’t hand over their money to you. So, don’t back yourself into a corner when you’re starting your business. Think about who you want to appeal to and make sure the product is offering them something unique, useful and understandable to them.

Too Much Bluster, Not Enough Planning

Unfortunately, it’s not uncommon for new tech companies to talk themselves up a lot and then fail to deliver on their words and promises. You need to avoid all the bluster and attention-seeking if you want to make it in this industry. Instead, focus on planning because this is something that a lot of hot, new companies forget about or ignore altogether. That’s a big mistake, so don’t make it. People will only start to take you, your business and your products seriously when you begin to deliver. Actions and evidence are always stronger and more important than words. You can learn more about business planning at

About the author

Chloe Harwood